Hokitika is situated midway down New Zealand's rugged West Coast - an area of dense rainforest, rocky beaches, and mighty glaciers. To the west of Hokitika you have the mighty Tasman Sea and the infamous 'Hokitika Bar' just offshore (from which the town takes its name); to the east you have the towering, snow-capped Southern Alps.

Hokitika is famous for the gold and pounamu (greenstone) that come from the rivers just outside of town. A walk down Hokitika's streets will reveal many shops selling the famous greenstone, quaint cafes and restaurants, and galleries featuring greenstone and other local artwork. Come the end of summer, 'Hoki' is filled with locals and tourists alike for the Wildfoods Festivals where delacicies such as possum, lamb tail and sheep brain are on offer from food stalls.

Hokitika is ideally situated midway between the Punakiki Rocks to the north and the Franz and Fox Glaciers to the south and is an ideal spot for exploring the whole of the West Coast Region. There are heaps of mountain biking opportunities nearby with one of the West Coast's developing Great Rides - the Westland Wilderness Trail - passing very near town.