Meet Team NZByBike

The brand was launched in 2010 out of Queenstown. In 2017 it changed hands and was re-designed and updated. It now operates out of Petone beside the beautiful Wellington Harbour.

At we are passionate about exploring New Zealand by bike, and helping to grow the cycle tourism industry. When we're not stuck into developing or promoting the Great Rides, chances are we're out riding our bikes. After all, there is always a new great ride to discover!

Meet the Team

Stuart Edwards

Stuart co-owns and manages He has been riding without training wheels since he was 3, and always found his bike to be a ticket to freedom! Little has changed over the years, although now he spends more of his time making sure everyone else enjoys the same freedom he has. Stuart is also busy running Green Jersey Explorer Tours in the Wellington Region (and beyond) - as the bookings guy, tour designer, van driver, sometimes mechanic, rickshaw wallah and chief chef when on the road. He loves riding his bike still, and wishes he could do it more often!


Joe Howells

Joe is the co-owner or He grew up living in Martinborough and spent much of his youth cycling the roads and hiking in the bush of the Wairarapa. Joe has a Master of Business Administration degree from Auckland Uni and has enjoyed a career as a senior manager in the health care system. Joe and his wife Pam have cycled trails in New Zealand and Europe and think that including cycling in any holiday is a recipe for an awesome adventure experience.


Daniel Roberts, Mat Weir and Matt Kyhnn

With a lot of enthusiasm and hard work, these three guys were the founders and creaters of the website and company. As cycle tourism really began to take off, and the 22 Great Rides were in the early days of planning, they saw the need for a comprehensive online guide to cycling in New Zealand. They founded the company out of Queenstown in 2010.

Over several years, they worked hard to get content up, cycle-friendly businesses on board and build the brand. Over time, other business interests took an increasing amount of their attention, and therefore they decided to sell the business in 2017, to allow new enthusiasm and energy to be brought back into the enterprise.